Find Out How to Make Your Packaging Green with Labels

Eco-Friendly Labels: What They Are and Why They Matter

There’s a lot of buzz in the business world about sustainability. Although most businesses like the idea, many are unsure of how to make it a reality.

Sustainability has a reputation for coming with a high price tag. Not only are the materials more expensive but the quality sometimes suffers as well. How can you protect the environment without sacrificing your budget or quality? Eco-friendly labels might be the perfect solution for you.

What Makes a Label Eco-Friendly?

You know the importance of making your label eco-friendly but what does that really mean? How can you ensure you’re using the right materials to consider your label environmentally sound?

There are three ways you can ensure your label is eco-friendly:

  • It uses recycled materials from either the manufacturing process or from post-consumer waste.
  • It has recyclable materials so when the consumer discards your product, the label can be recycled.
  • It contains renewable materials, which means it comes from resources that are quickly replenished, such as corn, sugarcane, cotton and bamboo.

These three attributes define what makes a label eco-friendly, but let’s take a closer look at the types of labels that meet these qualifications without the high price tag and diminished quality.

Types of Eco-Friendly Labels

The label industry is quickly adopting sustainable business practices by offering a wide variety of eco-friendly materials for you to use on your products. Here are some of the most popular types of eco-friendly labels that look and feel great.

Shrink Sleeve Labels

These are a favorite type of label material at The Label Link for bottled products. There is no adhesive used during the labeling process, so the recyclable material you’re using for your container won’t be contaminated.

The labels are attached to your bottles using a shrinking process. Then, when the product has been consumed, customers or the recycling compound can easily cut off the label and recycle the packaging.

Polyactic Acid, aka PLA Labels

Polyactic Acid (PLA) labels use renewable resources, such as corn, wheat and other starchy materials. They look and feel like petroleum based plastics but are made out of more environmentally sound resources.

You can use PLA labels in a variety of applications but are most popular with bath and beauty products. That’s because they’re naturally resistant to water and oil.

Tree-Free Label Stock

Do you love the look of paper labels but hate the idea of tearing down the rainforest? Tree-free label stock looks like white paper stock but is made from cotton, bamboo and sugarcane instead. These labels are perfect for food and beverage products, such as wine labels or jars of jam.

BioStone Labels and Stickers

What’s strong and durable, water resistant, and eco-friendly? Stones, which is exactly what BioStone labels and stickers are made from.

BioStone labels and stickers make great additions to any product that takes a beating. Ink adheres easily to this natural material and when the person is finished using the product, the label is fully biodegradable and compostable.

Recycled Kraft or Vellum Labels and Stickers

How about reusing your buyer’s waste to make something new and beautiful? That’s exactly what you’ll do when you use Kraft or Vellum labels and stickers.

These labels are made from 100% recycled consumer waste. Kraft labels offer an earthy and organic look and feel, while Vellum creates a more elegant looking material. Both are suitable for machine application.

Question: Have you ever considered using eco-friendly labels on your products? What’s stopping you?

Using eco-friendly labels does more than help the environment. It helps your brand create a stronger image with the public by showing you care about the world we live in. Environmentally conscious consumers will appreciate your effort. Consumers who are less concerned about using recyclable or renewable product materials will still be drawn to the attractive look of these labels. It’s a win-win.

Do you want to see a sample of these labels first-hand? Get in touch with our team to talk about the best options for you.

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