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SOS 6: Patterns – Are Glitter and Hologram Labels Right For You?

When staring at a shelf unsure of what product to buy, most consumers appreciate a little push in the right direction. The importance of your

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Why a Personal Care Company Paid 24% More For Their Product Labels (and Why You Would Too)

How To Know If You Are Measuring The Right Criteria for Your Bids The first step to buying labels is to research. Before you sign

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Stand Out Series 5: Foil and Embossed Labels

It’s subtle, yet powerful. A gleam of life coming from the shelves. It subliminally catches your eye causing your head to jerk back and take

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Should You Buy Labels from Web-to-Print Companies?

You’ve probably seen or heard plenty of commercials for web-to-print companies, such as VistaPrint or Moo.com. These companies promote themselves as “marketing printers for small

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Stand Out Series Lesson 4: Capture Buyer’s Intrigue With Special Die Cut Labels

Has this happened to you? You’re shopping for something specific when a product catches your eye. You’re not sure what it is but the bottle

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You Could Save Money by Knowing These Four Factors of Product Label Pricing

You’re a smart business owner. That’s why you’re always on the hunt for areas where you can save a few bucks. Although quality is important

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The Right Touch: How to Get Noticed With Textured Labels

Consider this: You’re walking down the aisle of the drugstore when a bottle of lotion catches your eye. There are dozens of brands on the

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How I Use Evernote for Print Packaging (and How You Can Too)

If you’re not using Evernote, you’re missing out. Evernote is so much more than a note taking application.  And, for those of us in the

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Stand Out Series Lesson 2: How to Use Specialty Label Stocks to Make Your Labels Stand Out On The Shelf

You’re walking down the wine aisle when something catches your eye. It’s a label filled with stunning imagery. You don’t know what type of wine

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How to Keep Your Product Labels From Wrinkling

Peel and stick. Seems simple enough. Yet when the fit is off, you’re using the wrong adhesive, or the temperature changes, you could be faced

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